Finfinity
One platform to borrow, invest, spend, and understand your financial health.
Role: Lead UI Designer under Rock Paper Scissors LLP
Duration: Aug 2024 - Dec 2024
Client: Finfinity
Services: Mobile App, Design System
The Overview
Finfinity is an all-in-one financial platform designed to help users take better control of their money. From applying for loans and tracking financial health to managing investments, the app brings multiple financial services together in one connected experience.
I worked with the UX and development teams to design Finfinity's mobile experience. My role focused on creating intuitive interfaces, building a consistent visual language, and simplifying complex financial journeys across the app.
The Challenge
Financial services are often spread across different platforms, with complex processes and information that can be difficult to understand.
The challenge was to bring these experiences together and make everyday financial tasks feel simple, accessible, and easy to navigate.
The Solution
Making Finance Approachable
Created an engaging onboarding experience that introduces Finfinity's key benefits through simple messaging and illustrations, helping users understand the platform from their very first interaction.
Your Finances, All in One Place
Designed a unified dashboard that brings borrowing, investing, spending, insurance, financial tools, and learning resources together—giving users quick access to everything they need.
Simplifying Borrowing
Designed guided journeys for Home and Personal Loans, taking users from financial assessment and eligibility to comparing offers and completing their application—all within the app.
Know Your Financial Health
Created a financial scorecard experience that brings together credit score, income, expenses, bank balance, active loans, and transactions—helping users understand their overall financial health.
Smarter Financial Insights
Instead of simply showing financial data, the experience helps users understand what it means and what they can do next through personalised insights, recommendations, and financial tools.
End-to-End Loan Journeys

From eligibility checks to loan offers and application submission—all within one experience.
One Financial Health View

Credit score, income, expenses, loans, and transactions brought together in one place.
One Connected Financial Ecosystem

Borrow, invest, insure, and spend through a unified platform.
Simpler Financial Decisions

Complex financial information transformed into clear, actionable insights.
